Post by labontefanboy on Apr 6, 2014 17:35:10 GMT -5
Red Man sponsoring BDR's #23
Bill Davis Racing announced today that the Swedish Match Group will feature one of its brands on the #23 Toyota to be driven by Johnny Benson and Mike Skinner next season in the Nationwide Series. The SMG, which has previously run it's Timber Wolf brand with an iconic neon-green paint scheme on David Green's #37, will promote its Red Man brand this time around. Headquarted in the heart of NASCAR country in Owensboro, Kentucky, the chewing tobacco brand will make its debut as a NASCAR sponsor next February at Daytona. "This is an exciting time for The Swedish Match Group," said CEO Sven Hindrikes. "It's also exciting for me. I will be at the track next February and get to see my first ever race, and I think the increased exposure in the United States will be greatly beneficial to our company." (FoxSports.com) (6/4/07)
Bill Davis Racing announced today that the Swedish Match Group will feature one of its brands on the #23 Toyota to be driven by Johnny Benson and Mike Skinner next season in the Nationwide Series. The SMG, which has previously run it's Timber Wolf brand with an iconic neon-green paint scheme on David Green's #37, will promote its Red Man brand this time around. Headquarted in the heart of NASCAR country in Owensboro, Kentucky, the chewing tobacco brand will make its debut as a NASCAR sponsor next February at Daytona. "This is an exciting time for The Swedish Match Group," said CEO Sven Hindrikes. "It's also exciting for me. I will be at the track next February and get to see my first ever race, and I think the increased exposure in the United States will be greatly beneficial to our company." (FoxSports.com) (6/4/07)